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"
Seek out firms … such as Response Media for on-line acquisition and email list building. "

Jupiter Research

Customer Acquisition

Perfecting acquisitions. Online and off.

Each and every week, Response Media acquires more than 300,000 quality prospects and customers for many of the world’s best-known brands in the consumer packaged goods, retail, tourism, B2B and financial services industries. In fact, we’ve authored many of our clients’ best practices in these efforts, incorporating issues such as CAN-SPAM compliance and customer privacy.

We’ve achieved these results by perfecting a full array of online acquisition strategies and data management techniques for sweepstakes, sampling campaigns, branded “cohort” sites, newsletter opt-in programs and more. Whether you’re a consumer retailer or selling software to businesses, Response Media can deliver a new cost effective pipeline of consumers and prospects.

The process of customer acquisition is streamlined with Response Media through our Response Management System TM . RMS acts as a data management hub between an advertiser and multiple online media partners running acquisition-based advertising such as a consumer sweepstakes, sampling, or coupon campaigns.

Think direct mail is passé? Think again!

If you’re solely focused on Internet strategies, you may be missing a powerful offline conduit. Response Media can help you tap the strength of direct mail and targeted mailing lists to maximize your acquisition results from both the online and offline worlds.




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